Hello fellow geeks,
Fresh offers await you on our Information Technology Research Library, please have a look!
 | Artificial Intelligence for Cybersecurity: Develop AI approaches to solve cybersecurity problems in your organization ($35.99 Value) FREE for a Limited TimeArtificial intelligence offers data analytics methods that enable us to efficiently recognize patterns in large-scale data. These methods can be applied to various cybersecurity problems, from authentication and the detection of various types of cyberattacks in computer networks to the analysis of malicious executables. Written by a machine learning expert, this book introduces you to the data analytics environment in cybersecurity and shows you where AI methods will fit in your cybersecurity projects. The chapters share an in-depth explanation of the AI methods along with tools that can be used to apply these methods, as well as design and implement AI solutions. You’ll also examine various cybersecurity scenarios where AI methods are applicable, including exercises and code examples that’ll help you effectively apply AI to work on cybersecurity challenges. The book also discusses common pitfalls from real-world applications of AI in cybersecurity issues and teaches you how to tackle them. By the end of this book, you’ll be able to not only recognize where AI methods can be applied, but also design and execute efficient solutions using AI methods. |
 | ChatGPT Prompts Book – Precision Prompts, Priming, Training & AI Writing Techniques for Mortals:Crafting Precision Prompts and Exploring AI Writing with ChatGPT ($9.99 Value) FREE for a Limited TimeThe course embarks on an enlightening journey through the world of ChatGPT, starting from the very basics of understanding what ChatGPT is, to delving deep into the mechanics of crafting precision prompts that unlock its full potential. From the outset, you’ll be introduced to the foundational elements that make ChatGPT an indispensable tool for a wide range of applications, setting the stage for a comprehensive exploration of its capabilities. As we progress, the course meticulously unfolds the layers of prompt writing techniques, priming strategies, and training methodologies that are designed to enhance your interaction with AI. You’ll learn how to craft prompts for common use cases, navigate the nuances of content creation, translation tasks, and personalized tutoring, all while leveraging ChatGPT’s advanced AI art capabilities. The course culminates by focusing on practical applications and exploring advanced prompt training and role prompting techniques. This final stretch is designed to solidify your understanding and empower you with the confidence to employ ChatGPT across various scenarios, from professional content writing to creative explorations. |
 | The New Rules of Marketing & PR: How to Use Content Marketing, AI, Social Media, Podcasting, Video, and Newsjacking to Reach Buyers Directly, 9th Edition ($18.00 Value) FREE for a Limited TimeThe updated ninth edition of the pioneering guide to generating attention for your idea or business, jam-packed with new AI techniques and fresh stories of success. As the ways we communicate continue to evolve, keeping pace with the latest technology-including generative artificial intelligence (AI) like ChatGPT-can seem an almost impossible task. How can you keep your product or service from getting lost in the digital clutter? The ninth edition of The New Rules of Marketing and PR offers everything you need to speak directly to your audience, make a strong personal connection, and generate attention for your business. An international bestseller with half a million copies sold in twenty-nine languages, this revolutionary guide gives you a proven, step-by-step plan for deploying the power of social media, AI, and content to maintain your competitive advantage and get your ideas seen and heard by the right people at the right time. You’ll discover the latest approaches for highly effective public relations, marketing, and customer communications-all at a fraction of the cost of traditional advertising!. The latest edition of The New Rules of Marketing and PR has been completely revised to present highly effective strategies and tactics to help you get found by your buyers. The most important and comprehensive update to this international bestseller yet shows you details about the pros and cons of using generative AI, the most significant development in modern marketing and public relations since the first edition of this book was published back in 2007. The definitive guide on the future of marketing used as a primary resource in thousands of companies and hundreds of university courses, this must-have resource will help you: Incorporate the new rules that will keep you ahead of the digital marketing curve. Make your marketing and public relations real-time by incorporating techniques like newsjacking to generate instant attention exactly when your audience is eager to hear from you. Gain valuable insights through compelling case studies and real-world examples, showing you how to use the latest AI tools without losing the personal touch in your communications. WThe ninth edition of The New Rules of Marketing and PR: How to Use Content Marketing, Podcasting, Social Media, AI, Live Video, and Newsjacking to Reach Buyers Directly is the ideal resource for entrepreneurs, business owners, marketers, PR professionals, and managers in organizations of all types and sizes. |
 | Creating a Business Plan For Dummies, 2nd Edition ($16.00 Value) FREE for a Limited TimeLearn how to create a sound, profitable business plan that will take your business to the next level. Whether you’re starting a new business or you’re looking to revitalise your strategy, Creating a Business Plan For Dummiescovers everything you need to know. This step-by-step guide shows you how to figure out whether your business idea will work. With Dummies, your business plan can be a simple process that you tackle in stages. You’ll identify your strategic advantage, discover how to gain an edge over your competitors and transform your ideas to reality using the latest tools (including AI!). No matter what type of business you have – products or services, online or bricks-and-mortar – you’ll learn how to create a start-up budget and make realistic projections. How will you predict and manage your expenses? When will your business break even? Dummies will help you assemble a financial forecast that leaves you confident in your calculations! Learn how to review potential risk, experiment with different scenarios to see if you’re on the right track and hone your mindset for a better work-life balance. Establish a smart business model that really works. Identify your edge, get ahead of competitors and win the game. Create an elevator pitch and a one-page business plan to woo investors. Demystify financial projections, build a budget and create cashflow. Work smarter by taking advantage of the latest AI and online business tools. Having a good plan is the first step to success for any business. Getting it right can mean the difference between big trouble and big profits.Creating a Business Plan For Dummiesgives you the detailed advice you need to guide your business all the way from concept to reality. |
 | The Contemporary Leader: The Value of Inclusion in Successful Leadership ($15.00 Value) FREE for a Limited TimeStrategies and tools to become a better leader by developing an inclusive perspective at work. Instead of seeing inclusiveness as a “trendy concept,”The Contemporary Leader: The Value of Inclusion in Successful Leadershipshows its audience on how inclusion is an emotion that is achieved only through effective practice abilities. This book delves into what inclusiveness promises us, discusses the relationship between inclusiveness, productivity, and diversity, evaluates concepts that are useful for us to increase our capacity for inclusion and looks at the obstacles that stand in the way of inclusion (such as unconscious prejudices) to help teach readers understand how to change and become an inclusive leader. Written by Dr. Riza Kadilar, President of European Mentoring and Coaching Council (EMCC Global), this book explores topics including: How inclusion is effected when people feel respected, valued, trusted and safe, have a sense of belonging and are able to be their best self. Why diversity in aspects like age, appearance, culture and education can be turned into a benefit for any organisation. Why leaders must regard the differences, and not be regardless of the differences, of their team members. The Contemporary Leaderearns a well deserved spot on the bookshelves of all coaches and mentors, business leaders, HR professionals and managers who seek to reinvent their perspective surrounding timely interpersonal topics and achieve greater organisational cohesiveness and success as a result. |
 | How to Move Up When the Only Way is Down: Lessons from Artificial Intelligence for Overcoming Your Local Maximum ($18.00 Value) FREE for a Limited TimeBreak new ground in problem-solving and decision-making by learning from AI. A well-paid executive feels trapped in her very respected but unsatisfying job. A startup founder has paying customers, but knows that unless he ‘fires’ them and pivots the business, his startup won’t make it. A senior government planner is tasked with undoing the nation’s reliance on outdated infrastructure. These are all examples of individuals stuck in a Local Maximum; we’ve reached a peak, but not the one that fulfills the highest potential. In order to move up in our pursuits, we must first move back down – a realization which can lead to frustration, decision-making paralysis and lost opportunity. In How to Move Up When the Only Way Is Down: Lessons from Artificial Intelligence for Overcoming Your Local Maximum, Judah Taub draws from his perspective guiding early stage AI startups, his years serving in military intelligence, and various experiences leading innovation throughout his career. With his off-the-beaten path perspective, Judah shares insights into how humans can achieve better decision-making by learning how AI overcomes local maximums. What tech engineers already know is that with the rise of AI, we’ve developed new ways of addressing these limitations. These techniques, employed to save billions of dollars for global giants like Amazon and Google, are equally applicable to each of us. To show how, Judah shares a variety of real world examples, involving Olympic high jumpers, the transition of Ethiopian immigrants from gas station attendants to high tech engineers, the evolution of playing cards into Nintendo, the development of ChatGPT, the link between wildfires and hedge fund managers – and much more. Explore: How to anticipate and identify Local Maximums. How to overcome psychological Local Maximum blocks and biases. How to build skills and apply strategies to succeed in complex decision-making. How Local Maximum thinking can help overcome major global challenges. The book is equipped to benefit anyone facing complex decisions, or obstacles to their personal or professional goals. How to Move Up When the Only Way is Down is designed to transform readers’ decision-making by recognizing Local Maximums and skill building based on lessons from AI. |
That’s it for now, we hope you found them insightful. Stay tuned for more!
Till next time, keep geeking!
